The Chair Rent Formula - Digital Booklet
A simple, no-fluff guide to pricing your chair rent properly - so your salon actually makes money. Most salon owners don’t have a pricing strategy.They have a number they’ve copied.£50 a day.50/50 splits.“What everyone else charges.”And on the surface, it works.Chairs are full.The salon is busy.But behind the scenes?The numbers don’t add up.This guide breaks down exactly how to calculate your chair rent properly - based on your overheads, your goals, and how your salon actually runs.
Inside, you’ll learn:
How to work out your real cost per chair
The simple formula to calculate your daily rate
Why £50/day often doesn’t work (and what to charge instead)
How VAT quietly eats into your profit
How to price based on your actual income goals
Why part-time stylists change everything
How to structure your pricing so your business is sustainable long-term
This is for you if:
You rent out chairs (or are planning to)
You’ve picked your pricing based on “industry norm”
Your salon is busy… but not as profitable as it should be
You want to feel confident in what you charge (without guessing)
What makes this different:
This isn’t theory.This is exactly how I’ve structured my own salon pricing.No overcomplicated spreadsheets.Just numbers that actually make sense.
The result:
You’ll walk away knowing:
What your chairs should be charging
Whether you’re underpricing right now
And how to build a salon that doesn’t just look full - but is profitable

